Co-Brand is when multiple companies use the same brand,
It is a kind of franchise that can do cooperative marketing.
Unlike franchises, cooperative brands do not have franchise fees and there is no management control by the head office.
Participating companies can operate independently from menu selection to operation.

How to participate is as follows.
1. New opening
2. Changed restaurant name (changed existing restaurant to K-Food+)
3. Added to the current restaurant (operated as a Shop in Shop)
4. Food truck
5. Other delivery-oriented home businesses

*Cooperative brands do not have a separate contract between the head office and affiliates.
* Merchants must not engage in actions that damage the brand image.

We build an integrated management system (MIS) for free for all affiliates.
MIS is a web-based system that supports all functions of restaurant operation.

-Online order (Establish an individual website for each affiliate to receive direct orders.)
  Receive orders directly with no fees from Uber eats, Doordash, Grubhub, etc.
-Online reservation
-Kitchen management
-Delivery management (QQdelover.com)
-POS system
-Unmanned ordering system (kiosk)
-Drive thru, Curbside pickup
-Customer Management
-Gift Voucher Marketing
-Email, text marketing
-back office support

The Corporate Identity Program (CIP) systematizes the image of the brand,
It plays a direct role in stimulating consumer sentiment and leading to sales.
Therefore, CIP can be said to be the face of a company.
Affiliated stores of cooperative brands must follow the CIP provided by the head office.

Effects of CIP
1.Improve corporate image
2.Improve consumer brand loyalty
3.Convey information easily
4.Contribute to sales increase
5.Recruit effect
6.Improve employee morale

The CIP brochure presents all designs such as business cards, signboards, menus, brochures, QR posters, dishes, and delivery items.
In addition, original files (.ai, .pdf) of all designs are provided via USB.

Business areas are designated to protect the business areas of franchisees.
The business area is 10 miles based on the delivery area.
If there are already registered applicants within 10 miles, your application will be rejected.
(10 miles may be adjusted based on local traffic, population density, etc.)
The business area can be transferred freely, and the head office is not involved.
In order to prevent application for the purpose of preoccupation of a region without the intention of opening a business,
Receive a small deposit.
This amount will be 100% refunded upon opening.

Korean food has many kinds of food.
Therefore, no restaurant can serve all types of Korean food.
It is recommended that merchants select and serve food that they can do well.
The price of service food can be freely set by the franchisee,
Recipes and food names can also be decided directly by merchants.
Example) Bibimbap - Jeonju Halmae Bibimbap